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Newspaper Mockup For Advertising

Newspaper··PSD

Newspaper Mockup For Advertising

What's inside

  • Applications Photoshop
  • File Types PSD
  • License Free (see author's terms)
  • Author Behance

If you’re presenting an ad placement, this newspaper for advertising mockup makes the idea feel real before anything is produced.

It’s a handy file for PR teams and editorial designers. Use CMYK-friendly colours in the artwork itself, even though the mockup is RGB, so what the client sees is close to print.

Print jobs are expensive to redo, so a realistic preview before the order goes out is cheap insurance.

Works well for

  • An ad placement
  • A front page
  • An editorial layout

A designer on Behance created this one and hosts the download on their own site, so you always get the latest version straight from the source.

Newspaper Mockup For Advertising: editable parts

Open it in Photoshop and you can change:

  • Your design, placed through the smart object
  • Front and back artwork, where both sides are shown
  • Shadows and highlights on their own layers
  • Paper or background colour

How to use the Newspaper Mockup For Advertising

  1. Export your artwork as a high-resolution PNG or JPG, around 300 ppi at print size.
  2. Open the file in Photoshop and double-click the smart object thumbnail in the Layers panel.
  3. Place your design, hide the sample artwork, save, and go back to the main file.
  4. Tweak the shadow and highlight layers to suit your colours.
  5. Export with File › Export › Export As: JPG for sharing, PNG for the web.

Export your artwork at the size the smart object asks for; scaling a small file up is the usual reason print mockups look soft.

Ways to use this Newspaper Mockup For Advertising

  • Share an editorial layout on Instagram, Behance or Dribbble with a real-looking preview.
  • Use it as the cover image for an ad placement in your portfolio.
  • Present a front page in a client proposal or brand guide.

Quick notes on this mockup

  • Made by a designer on Behance. The download size and format are listed on their page.
  • The preview shows the angle, background and lighting you’ll get.
  • Some free mockups ask for credit when you post them. A short line in your caption is enough.
  • Check the licence on the author’s page. Personal and commercial terms differ from file to file.

Need a different angle? The newspaper mockups category has plenty more free PSD files.

Questions about this mockup

Is it free for commercial use?

That depends on the author's terms. The download page lists what is allowed; when in doubt, ask the author directly.

How do I put my artwork on the newspaper?

Find the smart object layer (it has a small icon on its thumbnail), double-click it, place your design, then save and close that tab.

Which Photoshop version do I need?

A recent Photoshop CC version is best. Older versions can open the file but sometimes have trouble with smart objects and effects.

Will my artwork look printed or pasted on?

Most print mockups keep the paper texture and lighting on separate layers above your design, so it takes on the grain and shadows. If it still looks too clean, lower the opacity of your artwork a little.