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Urban Subway Billboard Mockup

Billboard··PSD

Urban Subway Billboard Mockup

What's inside

  • Applications Photoshop
  • File Types PSD
  • License Free (see author's terms)
  • Author Mockups Design

Show a product launch visual the way it will actually look: on an urban subway billboard mockup.

Useful for marketing teams as much as for ad agencies. Tip: check your artwork’s aspect ratio against the smart object before you start, or faces and logos get cropped.

Showing a campaign in context helps clients see the scale; a design that feels loud on a laptop can look quiet on the street. Combine it with a poster or bus stop ad to show the campaign across several placements.

Works well for

  • A product launch visual
  • An ad campaign
  • A movie poster

Credit goes to Mockups Design. We link to their download page rather than re-uploading the file, so check their terms there before commercial use.

What you can edit in this Urban Subway Billboard Mockup

The PSD is layered, so you can change:

  • Ad artwork, placed through the smart object
  • Brightness to match the scene
  • Lighting and shadow layers

How to edit this Urban Subway Billboard Mockup in Photoshop

  1. Export the ad artwork large so it stays sharp in the scene.
  2. Open the file in Photoshop and double-click the smart object thumbnail in the Layers panel.
  3. Drop your artwork in, fit it to the canvas, save and close. The mockup updates by itself.
  4. Save a JPG for clients and social media, and keep the PSD for later changes.

Worth remembering: match the brightness of your design to the scene; a very bright graphic in a shaded spot looks pasted in.

Best uses for this Urban Subway Billboard Mockup

  • Show a product launch visual on your online shop or product page.
  • Make two or three colour versions of an ad campaign and let the client pick.
  • Show a movie poster to a client before it goes to print or production.

Good to know

  • Made by Mockups Design. The download size and format are listed on their page.
  • Built for Adobe Photoshop. A recent CC version handles the smart objects best.
  • The preview shows the angle, background and lighting you’ll get.
  • Check the smart object size before you design, so your artwork fits without stretching.

Browse more free billboard mockups on Artistic Orbit, with new files added every day.

Questions about this mockup

What licence does it come with?

Mockups Design sets the licence, and it can differ from file to file. Many free files allow personal and commercial use, but some are personal-only or ask for credit. Read the terms on the download page before a paid project.

How do I put my artwork on the billboard?

Find the smart object layer (it has a small icon on its thumbnail), double-click it, place your design, then save and close that tab.

Do I need Photoshop?

Yes. This is a PSD mockup built with smart objects, so you edit it in Adobe Photoshop. Any recent CC version works.

What ratio should my artwork be?

Open the smart object and check its canvas; design to that ratio. Most outdoor mockups use common print ratios, but it varies from file to file.

Why does the download open another website?

We list free files from designers around the web and link to the original page, so Mockups Design gets the visit and you get the file exactly as they published it.

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